Short answer: Our top three picks are Riverford, Gousto, and HelloFresh — the lowest starting price belongs to Gousto, from £3.52/portion. Below we compare all six on price, quality, and commitment so you can choose quickly.
The gist
- Best rated: Riverford at 4.8/5 on Trustpilot, an organic recipe box with free delivery and a B-Corp, veg-box heritage.
- Cheapest & best value: Gousto from £3.52/portion, the UK's homegrown value-and-choice leader with around 200 recipes a week.
- Organic & diet-focused: Green Chef, organic ingredients with dedicated keto, vegan, and gluten-free plans.
- Healthiest: Mindful Chef, a premium healthy recipe box built around gluten-free and high-protein recipes.
- Largest selection: HelloFresh — the UK market leader (43% share), with the widest range of weekly recipes and plans.
Best for your needs — quick overview
Pick based on your situation, and you'll find the right box in seconds:
| I want… | Our pick | Why |
|---|---|---|
| the best all-around kit | HelloFresh | Widest selection (most recipes), UK market leader · from £3.75/portion |
| the lowest price possible | Gousto | Lowest starting price: from £3.52/portion |
| the best-rated quality | Riverford | 4.8/5 on Trustpilot |
| the most organic option | Riverford | Organic recipe box, B-Corp, free delivery |
| organic ingredients with diet plans | Green Chef | Keto, vegan, and gluten-free plans |
| healthy, gluten-free, high-protein | Mindful Chef | Premium healthy kit · free delivery over £49 |
| 100% plant-based / vegan | Grubby | Fully vegan cook-yourself kit |
| the biggest recipe choice | Gousto | Around 200 recipes a week |
Best picks — quick overview
| Provider | Trustpilot | Price from | |
|---|---|---|---|
Grubby |
4.0 ★ | from £5.75 | Visit ↗ |
HelloFresh |
3.2 ★ | from £3.75 | Visit ↗ |
Gousto |
3.6 ★ | from £3.52 | Visit ↗ |
Mindful Chef |
4.4 ★ | from £7.08 | Visit ↗ |
RiverfordBest |
4.8 ★ | from £6.40 | Visit ↗ |
Green Chef |
3.3 ★ | from £6.30 | Visit ↗ |
Prices are indicative and updated regularly. We may earn a commission via these links — it never affects our rankings.
There's no single "best meal kit" — anyone who claims otherwise is selling you something. We tested the 6 biggest meal kit services in the UK, and each one wins on a different front: Riverford has the most satisfied customers (4.8/5 on Trustpilot) as an organic recipe box, Gousto is the cheapest to get into (from £3.52/portion), and Green Chef is the pick for organic ingredients with dedicated keto, vegan, and gluten-free plans. If you're feeding a busy household, you'll weight flexibility higher than someone cooking for one who just wants a reliable weeknight dinner. So we call it straight: best for your needs — not best in theory. If you're specifically after the lowest price or the greenest pick, we've rounded those up on their own pages about budget meal kits and organic meal kits.
How we tested: we scored all 6 providers on five things you actually feel week to week — price per portion, customer satisfaction (Trustpilot rating and review count), organic certification and diet-plan depth, flexibility (recipe count, portion sizes, commitment), and delivery. Every figure in this guide comes directly from the providers, public statements, and Trustpilot — we don't invent numbers, and we don't get paid to favour one box over another. You can read the full methodology further down the page. Trustpilot ratings are snapshots from July 2026 and shift over time.
Our top picks
Riverford★★★★★ 4.8
Best for you if you want the most satisfied customers and a genuinely organic box. Riverford has the test's highest customer satisfaction at 4.8/5 on Trustpilot, and it's a B-Corp with veg-box heritage built around organic ingredients rather than a budget kit. Prices run roughly £6.40–£9.00/portion, with free delivery. New customers get £15 off their first order.
Gousto★★★★☆ 3.6
Best for you if you want to get started as cheaply as possible. Gousto has the test's lowest starting price at £3.52/portion, and it's the UK's homegrown value-and-choice leader with around 200 recipes on the menu each week. Delivery runs £3.99, and there's no commitment.
HelloFresh★★★☆☆ 3.2
Best for you if you want the widest possible selection. HelloFresh is the UK market leader with a 43% share, running the largest recipe library and the most meal plans of any provider we tested. Starting price is £3.75/portion, running up to £8.25/portion depending on the plan, with delivery at £4.99. New customers get up to 60% off their first box. Trustpilot is more middling at 3.2/5 across roughly 100,000 reviews, with delivery timing and cancellation the most common complaints.
Mindful Chef★★★★☆ 4.4
Best for you if healthy eating matters most. Mindful Chef is a premium recipe box built around gluten-free and high-protein recipes, so it suits anyone tracking macros or avoiding gluten without giving up variety. Prices start from £7.08/portion, the highest starting point in this test, with £5.99 delivery (free on orders over £49). Trustpilot sits at a strong 4.4/5, with freshness and recipe quality the most common praise.
Green Chef★★★☆☆ 3.3
Best for you if organic and diet-specific eating matter most. Green Chef combines organic ingredients with dedicated keto, vegan, and gluten-free plans built in. It's owned by HelloFresh Group, so the app, delivery network, and customer support are already mature. Prices run £6.30–£9.50/portion, with £4.99 delivery.
Grubby★★★★☆ 4.0
Best for you if you eat 100% plant-based. Grubby is a fully vegan cook-yourself kit — every recipe on the menu is plant-based, rather than a conventional kit with a vegan option bolted on. Per-portion prices run roughly £5.75–£7.25, with £4.99 delivery (free on your first box). New customers get 25% off their first three boxes, and Trustpilot sits at a solid 4.0/5.
How We Tested
Our goal is that you can make a decision in five minutes — without reading marketing dressed up as reviews. We evaluated all 6 meal kit providers on the things that actually matter in a busy week: price per portion, customer satisfaction, organic certification, flexibility, and delivery cost. For each provider we noted the real starting price, delivery cost, and welcome discount, so you can work out the total price — not just the eye-catching "from" price. If you want to see the full methodology behind these numbers, it's on How we test.
We build customer satisfaction on the Trustpilot rating and the number of reviews, since a 4.5 rating on 100 reviews carries different weight than one built on thousands. For organic and diet credentials, we check whether a provider is built around certified organic ingredients and whether it offers structured plans for specific diets (keto, vegan, gluten-free). Of the six providers here, Riverford and Green Chef lean furthest into organic sourcing, with Grubby fully plant-based; the rest source conventionally with occasional organic items. All figures are snapshots and can change; we update them as our sources do.
Best Rated: Riverford (4.8/5 on Trustpilot)
If you weight reliability and customer satisfaction highest, Riverford is the clear winner of this test. At 4.8/5 on Trustpilot from around 20,000 reviews, no other provider we tested has happier customers. Praise centres on ingredient freshness and its organic, ethical sourcing; the most common complaint is that recipes can feel more work than a standard kit.
Riverford is an organic recipe box — a B-Corp with veg-box heritage, not a budget kit — and delivery is free. Per-portion prices run roughly £6.40–£9.00 depending on the meal, and there's no long-term commitment. New customers get £15 off their first order. Want the details? Read our full Riverford review, and if organic sourcing matters most to you, we've rounded up the greenest options on our organic meal kits page. In short: the safest order if you want to avoid disappointment.
Cheapest: Gousto (from £3.52/portion)
Gousto is where to start if you want to try a meal kit without committing to a high price. Its starting price is the lowest of any provider we tested, from £3.52/portion. Delivery runs £3.99, and there's no commitment. It's worth noting that price is consistently the single biggest reason subscribers cancel a meal kit service.
It's also backed by real scale: Gousto is the UK's homegrown value-and-choice leader, holding around 34% of the UK meal kit market with roughly 200 recipes on the menu each week. Its Trustpilot score, 3.6/5 from around 50,000 reviews, holds up well for the price. Read more in our Gousto review. Gousto is the pragmatic value pick — cheapest to try, with the biggest recipe choice, and without much fuss.
Organic & Diet Plans: Green Chef
If you want organic ingredients combined with a structured diet plan, Green Chef is the obvious choice. It's built around organic sourcing and dedicated keto, vegan, and gluten-free menus, rather than a one-size-fits-all recipe list.
Green Chef runs £6.30–£9.50/portion, with £4.99 delivery. Its Trustpilot score sits around 3.3/5, where price and packaging are the most common criticisms. Green Chef is owned by HelloFresh Group, giving it the same mature delivery and app infrastructure as its parent brand. See the full picture in our Green Chef review, and if you want to prioritise nutrition broadly, we've rounded up the best options on healthy meal kits. Choose Green Chef if organic ingredients and diet structure matter more than price or reviews.
Healthiest: Mindful Chef
For anyone prioritising healthy eating, Mindful Chef is the standout in this test. It's a premium recipe box built around gluten-free and high-protein recipes, so it suits anyone tracking macros, cutting gluten, or just eating cleaner without giving up variety. There's no commitment, and new customers get around 25% off their first box.
Mindful Chef starts from £7.08/portion — the highest starting price of the six — with £5.99 delivery, waived on orders over £49. The upside is customer satisfaction: Trustpilot sits at a strong 4.4/5, with freshness and recipe quality the most common praise. Want to dig deeper? The details are in our Mindful Chef review, and you'll find more picks on our healthy meal kits page. If eating well matters more than price, Mindful Chef is hard to beat.
Largest Selection: HelloFresh
HelloFresh is the place to start if you want the widest possible choice from a single provider. As the UK market leader with a 43% share, it runs the largest recipe library and the broadest range of meal plans of any service we tested — including family, vegetarian, and calorie-smart options — with several new recipes released each week.
Pricing starts from £3.75/portion and runs up to around £8.25/portion depending on the plan, with delivery at £4.99 and up to 60% off your first box for new customers. The trade-off: with scale comes a more average customer experience. Trustpilot sits at 3.2/5 across roughly 100,000 reviews, with delivery and cancellation the most frequent complaints. Read more in our HelloFresh review. HelloFresh is the pragmatic all-around choice — the most variety, but not the most beloved brand.
Compare All 6 on Price, Trustpilot, and Organic Certification
The table below lines up the six providers we cover on the three numbers people ask about most: the starting price per portion, the Trustpilot rating (with review count), and whether the provider is built around certified organic ingredients. Remember, the starting price is a "from" price — the real price depends on household size and delivery, which ranges from free (Riverford) to about £5.99 depending on the provider.
| Box | Price from | Trustpilot | Organic |
|---|---|---|---|
| Grubby | £5.75 (delivery £4.99) | 4.0/5 | No — 100% plant-based |
| HelloFresh | £3.75 | 3.2/5 (~100,000) | No |
| Gousto | £3.52 | 3.6/5 (~50,000) | No |
| Mindful Chef | £7.08 | 4.4/5 | No |
| Riverford | £6.40 | 4.8/5 (~20,000) | Yes |
| Green Chef | £6.30 | 3.3/5 | Yes |
Notice the pattern: the cheapest entry point (Gousto) and the diet-plan-focused organic box (Green Chef) aren't the ones with the happiest customers — that's Riverford, the purely organic pick, which sits in the middle of the price range. In other words, no single box wins on everything. Across the six providers we track, per-portion starting prices range from £3.52 to £7.08, and delivery typically adds £3.99–£5.99 per box, except Riverford which delivers free.
Is a Meal Kit Worth the Money?
Honest answer: rarely, if saving money is your only goal. Most subscribers say they pay for a meal kit to save time and mental energy — not to cut their grocery bill — by skipping the planning and shopping that go into a normal week of dinners. The category has grown quickly in the UK (worth around £1bn in 2023), but for most households a meal kit still fills in a handful of dinners a week rather than replacing the weekly shop altogether.
That doesn't mean a kit can't pay off — but the sums need to be run against a supermarket trip, not against a "from" price. A kit typically cuts food waste because ingredients are pre-portioned, and it removes impulse buys at the shop. We break down the numbers in are meal kits worth it?, and if you're after concrete ways to save, we've rounded them up in save money on meal kits.
How to Choose Your Best Meal Kit
Start by prioritising one need, because no single box wins on every front. If you want the most reliable experience and an organic recipe box, choose Riverford (4.8/5, free delivery). If you want to try things cheaply, Gousto is the way in (from £3.52/portion), and it's the UK's biggest homegrown value-and-choice leader. If organic ingredients with a structured diet plan matter most, Green Chef combines organic sourcing with keto, vegan, and gluten-free menus. If healthy eating is the priority, Mindful Chef gives you a premium, gluten-free, high-protein box. And if you want the widest possible selection, HelloFresh is the market leader with 43% share. A longer walkthrough of the whole decision is in how to choose a meal kit.
Then work out the total price, not the "from" price: multiply the per-portion price by the number of portions, add delivery (typically £3.99–£5.99, or free at Riverford), and subtract your welcome discount for the first few boxes. Good news: none of the six providers require a long-term commitment, so you can safely try two and see what fits your household. Use the welcome offers actively — they range from a first-order discount to as much as 60% off your first box at HelloFresh — but check the price once the discount runs out.
The "from" price is marketing; the price you actually pay is a different story. Here's how to work it out: take the per-portion price, multiply by the number of portions in the box, and add delivery. Example with Gousto for a household of 4 eating 3 recipes a week: even at the promotional price of £3.52/portion, that's 3.52 × 4 × 3 = £42.24, plus delivery of £3.99 = about £46.23 for the week — before you spread your welcome discount across the first few boxes. Want to cut delivery entirely? Riverford waives its delivery fee altogether, the easiest way among these six to dodge a delivery charge — or aim for Mindful Chef's £49 free-delivery threshold. My advice: always order your first box on the welcome offer, but mark your calendar for when full price kicks in, so you can decide with your eyes open.
Frequently Asked Questions
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See Also
Related pages
- Meal Kits in London
- Research & Data on Meal Kits — Our Original Analysis
- Meal Kits in Birmingham
- Best Meal Kits for 3-4 People
Helpful guides
How We Rated Them
We rank providers on price, quality, flexibility, and nutrition using documented data — see our methodology. All figures are sourced and updated regularly.
Sources: provider pricing pages, Trustpilot, organic certification records, and our own testing methodology.
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